Rebecca Sivyer Rebecca Sivyer

SAMPLING

Sampling: the difference between population and sample; sampling techniques including random, systematic, stratified, opportunity and volunteer; implications of sampling techniques, including bias and generalisation

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Rebecca Sivyer Rebecca Sivyer

CONTROL OF VARIABLES

SPECIFICATION: Variables: manipulation, control, including IVs, extraneous DVs, confounding, operationalization, random allocation, counterbalancing, randomisation, and standardisation.Demand characteristics and investigator effects.

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Rebecca Sivyer Rebecca Sivyer

ETHICS

Ethics, including the role of the British Psychological Society’s code of ethics; ethical issues in the design and conduct of psychological studies; dealing with ethical issues in research

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Rebecca Sivyer Rebecca Sivyer

PEER REVIEW

The role of peer review in the scientific process

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Rebecca Sivyer Rebecca Sivyer

IMPLICATIONS FOR THE ECONOMY

The implications of psychological research for the economy are concerned with how the knowledge and understanding gained from psychological research

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Rebecca Sivyer Rebecca Sivyer

VALIDITY AND RELIABILITY

Reliability across all methods of investigation. Ways of assessing reliability. Validity across all methods of investigation: Assessment of validity Improving validity.

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